Last week Toshiba announced “FlashAir” SD card with built-in LAN functionality, and today SanDisk is launching a counterattack. Rather than develop its own wireless cards, the company is partnering with Eye-Fi to sell co-branded wireless SD cards to European customers. The cards, which allow photos to be transfered to a computer over Wi-Fi, will be available in 4GB and 8GB sizes, and are basically Eye-Fi cards with a SanDisk logo slapped onto them. No word on price or release date as of yet.

It looks like wireless memory cards are going to be one of the next big things in digital photography as more and more big players are hopping onto the bandwagon.

(via Eye-Fi via MegaPixel)

Here’s some good news for people who find memory card readers and data cables a hassle — Toshiba has unveiled a new “FlashAir” SDHC memory card with built-in wireless LAN functionality. It’s similar to Eye-Fi‘s offerings, but Toshiba’s cards will offer something that Eye-Fi’s don’t: two-way transfer. This means they can not only send photos wirelessly, but receive photos as well — perfect for quickly exchanging photos on the go with a friend’s camera! You’ll be able to purchase the cards starting in February 2012.

(via Toshiba via Help Net Security)