If you’ve never heard a basic overview of the history of photography, then this cute little animated video from TED-Ed is here for you. It covers everything from the invention of the camera obscura, to the battle between the calotype and the daguerreotype, to the rise of portable cameras. Read more…
Ever wonder how George Eastman chose the name “Kodak” for the company he founded?
The letter “K” had been a favorite of Eastman’s, he is quoted as saying, “it seems a strong, incisive sort of letter.” He and his mother devised the name Kodak with an anagram set. He said that there were three principal concepts he used in creating the name: it should be short, one cannot mispronounce it, and it could not resemble anything or be associated with anything but Kodak. [#]
In 1907, Kodak became the first company to integrate its name and look into a symbol, and starting in the 1930′s, Kodak adopted yellow and red as its “trade dress” colors.