Posts Tagged ‘foodphotography’
In this article, I will share a behind-the-scenes look at how I created photos of fried chicken for one of the world’s most iconic brands: KFC.
My studio had already been shooting nearly all of KFC’s print work for more than a year when their in-house creative group first contacted us. Turns out they found us through a Google search, and didn’t even realize we had done work for KFC until they saw some of the images on our website.
Nashville, Tennessee-based food photographer Kyle Dreier has a curious project titled Pairings. The main theme of the photographs can be summarized with the questions: “What food really go well together?” and “What are the stereotypical food pairings?” Dreier finds a good and a drink that are commonly consumed together, binds them together with some string, and shoots a photo of the pairing.
Over the past three years, Foodspotting has made a name for itself by using user-generated pictures to help you find the tastiest dish in the vicinity. And even though we’ve seen an anti-photo movement in upscale restaurants recently, the app clearly still has a lot to offer. We say clearly because reservation company OpenTable just agreed to buy the company for $10M in cash. Read more…
There’s a reason that most of the foods you buy never look like the photos used to advertise them. Food photographers and stylists have all kinds of random tricks up their sleeve for making food items look picture perfect. Here’s a list of various household products that are commonly used to make dishes look more appealing. A warning, though: you might lose your appetite.
Ever notice how food at McDonald’s never looks like the ones pictured in advertisements? Here’s a behind-the-scenes video that offers a look at how McDonald’s burgers are photographed.
Here’s an eye-opening look at the world of food styling and photography, where Elmer’s glue is used for cereal milk, hamburgers are filled with sponges, brownies are sprayed with WD-40, and salad is padded with mashed potatoes. Food stylist Kim Krejca and photographer Rick Gayle discuss some of the tricks and techniques used to make food look as appetizing as possible while keeping it realistic. It’s an episode from Adorama’s How’d They Do That? series of videos.
(via f stoppers)
It’s pretty amazing how much work goes in to commercial food photography, even if it’s a delivery pizza. Domino’s Pizza has a short video showing the behind-the-scenes action during a pizza photo shoot, complete with food stylists, a pizza screwed to the table, and a hand model. But Domino’s new ad movement is all about ditching the food embellishments and promising “natural” photos from now on — photos of pizzas made by employees and untouched by food artists during the photo shoot. (Though we noticed they didn’t promise to go easy on post-processing!)
To promote their new photo style, the pizza chain is also running a photo contest for customers to submit photos of their own Domino’s pizza to be featured in upcoming ads. Winners get $500 — that could buy a lot of pizzas!