Posts Tagged ‘findings’

What is it About Photographs That Makes People Click?

pinterestpopular

Why is it that some photographs go viral online while others are left by the digital wayside? Are there certain elements in photos that make them more “sharable” to Internet users?

Curalate, a company that creates social media analytics software, decided to tackle this question by analyzing the photographs published by brands to Pinterest.
Read more…

The Frozen Face Effect: Why You Look Worse in Photos than in Video

If you’ve always felt that you look more attractive in videos than you do in photographs, you’re not alone. A recent study done by researchers at UC Davis and Harvard has found that subjects generally find video footage of people more attractive than stills showing the same face. It turns out that looking attractive in photos is no easy feat due to what the researchers are calling the “frozen face effect.”
Read more…

That Explains It: Canon vs. Nikon Debate Linked to Self-Esteem

Ever wonder why certain people always seem to engage in meaningless Canon vs Nikon vs et al. camera brand debates at every opportunity? A recent study conducted at the University of Illinois has found that the more knowledge and experience you have with a particular brand, the stronger your self-esteem is tied to it. Ars Technica writes,

Those who had high self-brand connections (SBC)—that is, those who follow, research, or simply like a certain brand—were the ones whose self esteem suffered the most when their brands didn’t do well or were criticized. Those with low SBC remained virtually unaffected on a personal level.

The residual effect of this is that those with high SBCs tend to discount negative news about their favorite brands, and sometimes even ignore it altogether in favor of happier thoughts.

So that’s why feathers are so easily ruffled when camera brands are bashed…

(via Boing Boing)


Image credit: Canon Vs Nikon Faceoff by Rakesh Ashok

Nikon Ranks Highest in Customer Satisfaction Among Online DSLR Buyers

A study conducted by market research firm J.D. Power and Associates has found that “Nikon Pro Series” DSLRs rank highest in customer satisfaction. The company surveyed 4,500 verified online DSLR buyers to find out their satisfaction across five factors: image quality, durability, features, ease of use, and responsiveness.

The Nikon Pro Series ranks highest in online buyer satisfaction with a score of 914. The Nikon Pro Series performs particularly well in shutter speed/lag time, durability and reliability and ease of operation. The Canon Mark-Series follows in the rankings with a score of 909, and performs particularly well in performance and picture quality. The Canon D-Series and Nikon D-Series rank third in a tie, each with a score of 889.

Overall, customers were most satisfied with image quality but least satisfied with durability and responsiveness.
Read more…