entrylevel

Fujifilm appears to have discontinued the X-E4, the mirrorless 26.1-megapixel compact camera it brought to market in March 2021.

Last week, Sony announced a new camera, and looking at the marketing videos the company produced contrasted against the target user I was told it was for, I found myself quite confused.

It's been just over four decades since autofocus 35mm cameras have become a reality. In 1987, Canon had just released their first autofocus 35mm film camera called the EOS 650, with the EF lens mount and lightning-fast autofocus. It was a bold new design that many thought would fail, but the EOS and its successors changed the game for 35mm photography, dominating the industry.

In a bid to attract a younger audience, Nikon has revealed that it plans to release entry-level camera models with a focus on video features as well as develop software to make video production easier.

As a fashion photographer with a degree of online presence, it is only natural to get questions about gear every now and then in Instagram DMs and email. There is a universe of gear to choose from across many different brands. As a Canon shooter, you might think that I would recommend their entry-level cameras to beginners. However, I think the opposite.

Vision Research has announced a new "entry-level" slow-motion camera, the Phantom TMX 5010. While considered an entry-level system, the TMX 5010 can still push up to 1.16 million frames per second.

Fujifilm has announced the X-E4, a mirrorless 26.1-megapixel compact camera that the company is referring to as a "rangefinder-style" design. The new camera is highlighted by fast autofocus and the promise of high image quality despite the small and lightweight body.

Over the past couple of years, the barrier to entry for full-frame has dropped significantly—starting with the $1,300 Canon EOS RP, and followed by the almost-as-cheap $1,400 Nikon Z5. But it seems Canon may be planning to release an even cheaper EOS R camera in 2021.

Sony isn't the only company with a new entry-level full-frame mirrorless camera in the pipeline. According to recent reports, Panasonic is going to release its own "Lumix S5" camera that's being described as a "smaller version" of the Panasonic S1.

Nikon has announced a new trade-in program that wants to make it that much cheaper to "discover full-frame mirrorless." From today until September 27th, you'll be able to trade-in any working camera and get a $100 bonus plus the value of your camera towards the recently announced Nikon Z5.

As promised by various executives, Olympus isn't done yet. Earlier this morning, the company unveiled the pint-sized OM-D E-M10 Mark IV camera for beginners, and the M. Zuiko Digital ED 100-400mm f/5-6.3 IS super-telephoto zoom for bird and wildlife photography.

It's a big month for camera releases. Canon unveiled the EOS R5 and EOS R6, Leica released the M10-R, Blackmagic dropped the URSA Mini Pro 12K, and Sony is going to release the a7S III on July 28th. Now, Nikon is preparing to release a new camera of its own: the entry-level full-frame mirrorless Nikon Z5.

It seems that Nikon is working on a competitor to Canon's entry-level EOS RP full-frame mirrorless camera. According to the latest rumors, the so-called "Nikon Z5" will be a 24MP full-frame camera with dual card slots, IBIS, a solid AF system, and more.

Things have been pretty quiet on the Nikon front lately, but that's all about to change. According to a fresh report from Nikon Rumors, the company is planning to release not one, but two entry-level Z-mount mirrorless cameras in 2020, with a "pro" level camera probably coming in early 2021.

Panasonic has just unveiled a versatile new zoom lens for the L-mount system. The Lumix S 20-60mm f/3.5-5.6 is a standard zoom lens for full-frame cameras that combines the variable aperture found in more affordable glass with some professional-grade features like weather sealing and specialized lens elements.

Canon has unveiled its latest latest "Rebel" DSLR, the Canon T8i (AKA the Canon 850D), and it's got a few new tricks up its sleeve. The latest Rebel features Face and Eye Detect AF, 4K video capability, a better button layout, and support for vertical video.

While the industry waits with bated breath for the rumored X-T4 and X100V, Fuji had something else for us tonight, revealing a new and improved mid-range X-T200 for "content creators of all levels" and a budget-friendly 35mm f/2 lens.

Canon has just revealed a new entry-level mirrorless APS-C camera. The Canon EOS M200 won't blow anybody's socks off, but it brings some useful upgrades to Canon's popular entry-level mirrorless EOS M100, adding eye-detection autofocus, 4K video, and more.

Nikon has announced the new D3500, the lightest and "friendliest" DSLR ever made by the company. The entry-level camera replaces the D3400 and is nearly identical internally. Outwardly, however, the D3500 is noticeably more portable.

GoPro has just announced a brand new HERO to its action camera family. The $200 HERO becomes the most budget-friendly camera in the GoPro lineup, joining the $300 HERO5 and $400 HERO6. It's a camera that makes "GoPro accessible to all," the company says.

Canon today announced the EOS Rebel T7, an entry-level DSLR that replaces the T6 with a largely identical camera that features a slightly improved sensor.

Olympus announced its OM-D E-M10 II entry-level mirrorless camera back in August 2015, so it's time for a refresh, and that refresh is nearly upon us. The upcoming Olympus E-M10 III has just been outed with leaked photos and specs.

In addition to the 6D Mark II, Canon has just also announced the new Rebel SL2 (AKA the 200D). The camera replaces the SL1, which was the world's smallest and lightest DSLR when it was announced back in March 2013.

It seems that Canon will be breaking with tradition for an upcoming camera by releasing an entry-level model number that's not a multiple of 10. A not-yet-announced Canon "77D" has appeared in leaked photos and specs.

For some reason, "entry-level" mirrorless cameras almost all have one thing in common: a cringe-worthy focus on selfies—the Olympus E-PL8, Panasonic GF8, and Fuji's own X-A2 are all great examples of this. Sadly, Fujifilm has not strayed from this formula with the brand new entry-level X-A10.

Nikon today announced the D5600, an entry-level DSLR that replaces the D5500, which was Nikon's first touchscreen DSLR when it was announced in January 2015.

In addition to the more exciting updates this week, Olympus also debuted their newest entry-level mirrorless interchangeable lens camera: the PEN E-PL8.

If these leaked images are to be trusted, DJI has a surprise in store for Photokina. It's supposedly called the "Mavic," and it's a foldable drone that's going to be smaller, lighter, and more portable than DJI's current Phantom line.