Earlier this month we reported on 48 Hour Magazine, a new project that aims to put together each magazine in only 48 hours from start to finish. The team of editors include Heather Champ and Derek Powazek, the founding editors of JPG Magazine.
Shortly after completing “Issue Zero”, they’ve received a cease and desist letter from the lawyers at CBS for trademark violation. The company owns trademarks for their news magazine television series “48 Hours”, and the related “48 Hours Mystery”.
According to the New York Times, 48 Hour Magazine never looked into the legality of the name, nor did they form a corporation. The proceeds of the $10 magazine (which they’ve sold over 1,000 copies of) will be split according to a transparent (albeit semi-complicated) formula.
The magazine has hired a lawyer to represent them, but does not plan to put up a fight, opting to work with CBS to come to an agreement. Since their website 48hourmag.com might soon go offline, they’ve set up a page at has48hrmagbeenshutdown.com to keep readers informed.