Posts Tagged ‘commercial’
Back in 2010, we humorously reported that chickens have image stabilized heads. Some people took the idea further, turning chickens into organic Steadicams and doing further research into the subject.
Now Fujifilm has gone and turned that funny property of chickens (and certain other animals as well) into a humorous TV spot. The ad above is meant to promote the image stabilization powers of the Fujifilm X-S1 bridge camera. We delved deeper into the science behind this (called the “vestibulo-ocular reflex”) last year in this post.
Thanks for sending in the tip, Eddy!
Drive across the west end of the Burnside Bridge in Portland, Oregon, and you’re bound to see the iconic Portland, Oregon sign, commonly known as the “White Stag sign.” It’s an oft-photographed sign that was named a historic landmark back in 1977.
If you were planning on featuring it in a photo shoot, however, you’ll now want to bring your checkbook in addition to your camera — the city of Portland is now charging fees for anyone who would like to use images of the sign commercially.
As we wrote this past Monday, Chrysler scored a major advertising win during the Super Bowl with the commercial above, titled “Farmer.” It’s a simple photo slideshow with Paul Harvey’s “So God Made a Farmer” speech playing in the background.
Despite its simplicity, it has become one of the most talked about ads over the past week, and now new details are emerging regarding its creation.
One of standout commercials during the Super Bowl yesterday was the above ad by Chrysler promoting its Ram line of trucks. The 2-minute ad pays tribute to farmers across the nation, and is composed entirely of photographs showing various facets of the farming industry.
In the background is a famous speech given by radio broadcaster Paul Harvey during the 1978 Future Farmers of America convention, titled “So God Made a Farmer.”
If you were watching the Thanksgiving Day NFL football games on TV today, you may have seen the above commercial promoting the Canon Rebel T4i entry-level DSLR. It’s a humorous ad that asks “When was the last time something inspired you to be creative?” and shows a number of photographers putting themselves in uncomfortable (and unsafe) situations in order to capture the photograph they have in their minds eye.
Earlier this year, we shared a crazy example of how you can make water drops look like they’re frozen in midair simply by passing the water over a speaker and using sound vibrations to sync the drops with the frame rate of your camera. Well, Japan’s largest music channel, Space Shower TV, has taken the idea and turned it into clever commercial. What you see above is ordinary footage using this trick — there’s no fancy CGI trickery, reversal during post, or high-speed camera footage involved.
Here’s something to give you a chuckle as we head into the weekend. It’s a parody iPhone 5 commercial that pokes fun at the fact that the phone has been stretched out in height without any change in width. But instead of being 7% taller, the imagined phone stretches that figure out to 795%. The result is a device that has some pretty interesting photographic applications.
Here’s a brilliant spoof advertisement for the Olympus OM-D mirrorless camera, created “for fun with a friend” by YouTube user spoofyoof (either that, or as a sneaky viral video). It features a simple, yet creative, twist.
Some people think you need a big heavyweight camera to take big heavyweight pictures. Well, not anymore. Meet Olympus OM-D. Small camera, big pictures.
Smaller and lighter cameras are something that’s a huge part of the ongoing mirrorless camera movement, so some camera company should definitely take this idea and turn it into an actual commercial.
(via 43 Rumors)