Posts Tagged ‘cg’

When You Flip Through an IKEA Catalog, 75% of the ‘Photography’ You See is CGI

ikea1

This photo isn’t actually a photo. From the furniture to the beautiful light falling on the countertops and wood floors, what you’re looking at is a CGI rendering that has replaced 75% of the ‘photos’ in the IKEA catalogs the college kids, divorced men and NYC residents in your life have lying around. Read more…

Breathtaking Photorealistic CG Animation

Computer-generated animation has come a long way in recent years and has made films more and more realistic, from the photographic-technique effects in Pixar’s WALL-E, to the stunning landscapes in Avatar. The Third & The Seventh by Alex Roman is a great example of just how beautiful and realistic CG animations can be. It’s an artistic piece dealing with architecture and photography, and you’ll notice many camera techniques throughout the film.

Before I learned it was fully computer generated, I actually had no idea, and thought it was simply beautiful filming. The video is actually going viral, with over 200,000 views in the past two days. If you don’t believe it was CG, check out the following video, which is similar to a “behind-the-scenes” look into how some of the scenes were created:

There’s also a separate “making-of” video for a particular shot, if you’re interested.

Be sure to view it full screen for maximum effect, and be ready to be blown away!