Posts Tagged ‘canon’

Canon Reveals ‘World’s Longest’ 4K Cine Lens: A 50-1000mm Monster that Costs $78K

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If you’ve been craving the ability to go from 50mm to 1000mm all in one lens, Canon has just what you’re looking for. Announced earlier today, the CINE-SERVO 50–1000mm T5.0–8.9 Ultra-Telephoto Zoom lens is being labeled ‘world’s longest 4K ultra-telephoto zoom lens for large-format single-sensor cameras,” and it comes with a price tag that’s as impressive as its zoom range.

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Director Featured in Canon Ad Says He Used Sony, Tells Canon to Get ‘Its Facts Right’

Update: Canon tells us that “The ‘Director’ spot bears no relation to the individual profiled in this story,” and that it is “a completely fictional character.”


Canon’s big “See Impossible” marketing push has received quite a bit of mockery from the creative community, as people hoped for more from the hyped-up countdown than an ad campaign and a couple of inspirational videos.

There’s also a new development that hurts Canon’s efforts even more: it turns out that one of the two people featured by Canon didn’t actually shoot with Canon, and he’s calling the company out on it.
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Canon Netherlands Video Teases Large Sensor, High Zoom PowerShot

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Multi-layer sensors and high-megapixel DSLRs aren’t the only cameras Canon is rumored to be working on in the “breaking the status quo” category. Already mentioned by Canon Hong Kong, a large-sensor, high-zoom PowerShot premium compact is being officially teased in a Canon Netherlands video. Read more…

Rumor: Canon to Debut 2 Multi-Layer Sensor Cameras in 2015, High MP Camera ‘Sooner Than Later’

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‘See Impossible’ debacle and subsequent parody aside, recent rumors indicate Canon really is getting ready to innovate, or at the very least take some risks and release some interesting products.

The most recent rumblings from the rumor mill today indicate that not one, but two cameras with multi-layer sensors will arrive in 2015, and a high megapixel camera is definitely in the pipeline. Read more…

Canon See Impossible Parody Teaser Skewers the Company for Not Innovating

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Canon’s big ‘See Impossible’ reveal turned out to be a pretty big disappointment for us gear heads. Most headlines dripped with disappointment and one article led off its coverage with an image of Bart Simpson writing “I will never hold my breath for a Canon announcement again” over and over on a chalkboard.

But the parody teaser above by a Canon Watch reader has got to be the most brutal of all. Read more…

Canon’s Big ‘See Impossible’ Reveal is Just a Promotional Website… and a Huge Disappointment

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As rumors swirl of exciting Canon products in the works — rumors, mind you, backed up by promises made by Canon itself — the world waited with bated breath for Canon’s cryptic ‘See Impossible’ teaser countdown to reach zero.

They took out a huge ad in the New York Times, this couldn’t possibly be another big fat teaser letdown could it? Yes… yes it could. Read more…

Giveaway: Win a Canon 7D Mark II and a 18-135mm Lens

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It’s that time again: time to give something to one of our lucky readers for free! And what better camera to give away than one of the most highly anticipated cameras of 2014: the Canon 7D Mark II. And we’re not stopping with the body either, this giveaway includes the 18-135mm kit lens for a total value of $2,150. Read more…

Canon Posts Cryptic Teaser Message Complete with Countdown Timer

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If you’re looking to add a bit of confusion to your weekend, Canon has you covered. A teaser ad from Canon has just appeared on the New York Times, pointing to the website seen above whose cryptic texts and countdown leaves us rather perplexed… it a bit inspired. Read more…

Canon Publishes Official Sample Photos from the Long-Awaited 7D Mark II

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There probably wasn’t a camera as highly anticipated and talked about this year as the new APS-C flagship Canon 7D Mark II, and now that it’s official, people are clamoring to see how it performs so they can decide if it’s worth pre-ordering the camera ahead of the November release.

Canon Japan is making that decision a bit easier today by releasing an official sample gallery with both photos and videos taken using the new APS-C shooter. Read more…

Strange Rumor Suggests Canon Will Put an EVF in the Next Rebel; Is the Rebel Line Going Mirrorless?

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Rumors that are still half a year away from any possible official confirmation are to be taken with an extra-large salt lick, but this one about the next Canon Rebel is just too interesting to ignore. Read more…