Posts Tagged ‘campaign’

World Wildlife Fund’s #LastSelfie Campaign Uses Snapchat to Raise Awareness About Endangered Species

In a world filled with more social media platforms than you can shake a stick at, it’s inevitable companies are going to do their best to exploit the social media platforms to their benefit. Oftentimes it’s tacky, but once in a while it’s creative, unique and powerful — as this ad by the World Wildlife Fund in Denmark and Turkey goes to show. Read more…

Young Model’s Shocking Terry Richardson Story Sparks a #NoMoreTerry Boycott

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Earlier this week, a 24-year-old model came forward to share her own personal Terry Richardson nightmare (Warning: Explicit content), sparking yet another boycott Terry Richardson response from outraged readers who would like major publications to stop hiring Richardson so readily. Read more…

Shocking ‘Second a Day’ Video Delivers a Powerful Anti-War Message

“Just because it isn’t happening here, doesn’t mean it isn’t happening.” That’s the tagline of one of the most powerful, shocking ad campaign we have ever run across.

Put together by Save the Children UK, this campaign uses the popular ‘second per day video’ lifelogging concept to drive home an anti-war message in the most stark and unsettling way, focusing on how war affects children. Read more…

Photographer John Clang and Skype Join Forces to Make You Cry… In a Good Way

Back in July, we told you about a heartwarming Skype campaign called “Stay Together.” Inspired by photographer John Clang’s viral photo series Being Together, the company got in touch with Clang to see if he would help them create a campaign/contest, the winner of which would be reunited with their distant friend or relative. Read more…

A Tiny Lens That Turns Your Smartphone Camera Into a Microscope

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Are ordinary macro lens attachments for your smartphone not enough for you? Want to zoom in closer? 22-year-old mechanical engineer Thomas Larson has just the lens for you. It’s called the Micro Phone Lens, and is a tiny little attachment that instantly lets you focus on and capture very small subjects.
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Heartwarming Skype Campaign Digitally Reunites People for Family Portraits

Skype recently embarked on a touching ad campaign called Stay Together in which they use photography and the magic of the Internet to reunite families that live on opposite sides of the world by creating “impossible family portraits.” Read more…

Dove Speaks Out Against Retouching by Releasing an Anti-Photoshop Action

Skin care company Dove is speaking out on the issue of “fake beauty” being promoted in photographs through Photoshopping. Rather than address the issue directly at first, the company decided to speak out directly to those responsible for “fake” images by doing some clever guerrilla marketing. It essentially pranked retouchers through the Web by releasing a fake Photoshop beauty Action that undoes manipulation rather than creates it.
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Photojournalists Reflect on Documenting Obama’s Reelection Campaign

The 2012 election season is now over, and photojournalists who have been scrambling for many months on the campaign trail can now take a breather and reflect on their experiences. Reuters sent us the video above in which Reuters White House photographer Jason Reed offers a short 2-minute-long behind-the-scenes look at what it was like to photograph Barack Obama as he hustled around the nation, “from riding in motorcades through the streets of Manhattan to flying in Air Force One.”
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Pixels for Pistols Program in Canada Lets People Swap Guns for Cameras

Officials over in the Canadian city of Winnipeg want to reduce gun violence and the number of firearms floating around, so they’re turning to… photography? The police department has partnered up with camera store Henry’s Photo and camera company Panasonic for a program called “Pixels for Pistols”. Through the end of this month, anyone can trade in their gun for a digital camera.
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Portraits of High School Football Players in the Style of Political Campaign Photos

Four years ago, Kai-Huei Yau had an idea. During a presidential election year, why not create a series of high school football preview photographs that tie into the political atmosphere? This year, the Tri-City Herald photographer finally put the idea into motion. His “Football Campaign 2012″ series features portraits of local high school football players that make them look like they’re running for office rather than preparing for a season of war on the gridiron.
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