Posts Tagged ‘ambermatic’

Ambermatic App Applies a Filter to Your Photos Using a Real Pair of Shades

ambermatic1

Last year we shared a clever “real world Instagram filter” concept called InstaCRT, which took submitted photos and rephotographed them on a real CRT monitor to capture a CRT look. Seeing the success of that project, Ray-Ban has decided to use the same idea in a clever bit of marketing to promote its Ambermatic sunglasses.

To show people what the world looks like through sunglasses fitted with Ambermatic lenses, the company launched an iOS camera app called Ray-Ban Ambermatic. It can apply a yellow tint to your photos using a real pair of Ambermatic glasses.
Read more…