Posts Tagged ‘advertisement’
If you were watching the Thanksgiving Day NFL football games on TV today, you may have seen the above commercial promoting the Canon Rebel T4i entry-level DSLR. It’s a humorous ad that asks “When was the last time something inspired you to be creative?” and shows a number of photographers putting themselves in uncomfortable (and unsafe) situations in order to capture the photograph they have in their minds eye.
Thanksgiving is just around the corner, and even people who don’t ordinary take pictures are likely dusting off their cameras in anticipation of capturing snapshots of family gatherings. Photography wasn’t as cheap back in 1926, so people needed a little more encouraging. The above ad placed by the Master Photo Finishers of America tries to do this is a slightly morbid way:
Save the day with snap shots. Thanksgiving, the day of the year which brings most families together, is a splendid opportunity to take snap-shots of the entire family, both singly and as a group. Next year may be too late. Have your camera and a few extra film ready.
Interesting marketing tactic, eh? Here’s Boing Boing’s paraphrase: “Take Thanksgiving snapshots, before everyone you love dies.” The ad was discovered by Flickr user Alan Mays, who regularly posts scans of quirky vintage finds.
Photographer Gary Land was recently hired by Nissan to shoot a series of car advertisement photographs featuring the famous Heisman Trophy-winning football players Charles Woodson, Bo Jackson, Robert Griffin III, and Herschel Walker. Luckily for all of us, the team produced a series of behind-the-scenes videos offering short glimpses into how the photographs were created, the gear they used, and tricks they came up with to their turn ideas into reality.
Earlier this year, we shared the photos of Tim Noble and Sue Webster, London-based artists who are well known for creating amazing shadows using piles of carefully arranged objects. Perhaps inspired by their work, photographer Julian Wolkenstein shot a clever series of photographs a couple of years ago that show three people contorting their bodies in various ways to create intricate shadows on the wall behind them. The project is titled, Nova.
What did famous movie characters look like when they were kids? That’s the question answered by a series of cute advertisements by Brazilian ad agency Globalcomm.
Check out this blast from the past: it’s a 1986 commercial for the Minolta Maxxum 7000.
The Minolta 7000 was the first successful auto focus SLR using a motor integrated in the camera body. It was released in 1985 together with 11 lenses, 2 flashguns and a complete lineup of accessories. The 7000 featured one AF-sensor, shutter speeds of 1/2000 to 30 seconds, flashsync speed of 1/100s, exposure compensation of +-4EV in 0.5 exposure steps, center-weighted lightmetering and two frames per second film advance. [#]
The AF system was marketed as Maxxum in North America and Alpha (α) in Asia. When Sony acquired Konica Minolta in 2006, it kept the Alpha brand name for its new DSLR system, which used the old Minolta lens mount. Hence, Sony Alpha DSLRs.
Dutch photographers Anuschka Blommers and Niels Schumm shot a series of photographs for a Dove ad campaign that uses the Thatcher effect for some stealthy creepiness. The effect is created by flipping a portrait upside down while keeping the eyes and/or mouth right side up. The human brain has a difficult time detecting these subtle “local” changes, and the portraits may look normal until you see them flipped. Try turning your monitor or head to look at these images upside down.
From Love to Bingo in 873 Images is an amazing short film created by AlmapBBDO to advertise Getty Images. The team spent 6 months sifting through 5,000 Getty stock photographs to create this beautiful 1-minute story that shows 873 images at 15 images per second. And you thought flipping through your own personal photo archives was difficult…