Articles Written by Alex Ignacio

What Is Spec Work And Why Is It Bad for Photographers?

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“Spec” is short for “speculative,” and “spec work” is defined by the AIGA (which counts many photographers as members) as, “work done prior to engagement with a client in anticipation of being paid.”

This is the classical definition, and it began in the creative industries, where a photographer would shoot images for a desired client and then show them the work in the hopes of being hired. Notice the very important distinction: the work was done BEFORE contact with the potential client. This “free” spec work was not solicited or negotiated.
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‘Everyone Is A Photographer’: Specialize or Perish

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Battle hardened photographers will tell you that theirs used to be an elite profession, difficult to do, hard to enter, and accorded the proper respect. Now that everyone and their grandmother has a super computer/camera in their pocket or purse or on their face (read: Google Glass), it seems like everybody is sharing their filtered masterpieces with the entire world.

And like our very own Cheri Frost wrote, next is for the camera-ed masses to hang out their shingles and call themselves professional photographers.
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Conquering Creative Burnout: Put Down the Camera

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Whether you are an amateur photographer or a professional photographer, there will come a time when you are simply burned out. Periods of your photographic life where just the idea of picking up your camera is exhausting.

Creatives of all types face these challenging times, and they can be both daunting and scary. It can feel like your passion may no longer be your passion or, for the professional photographer, it can impact your life in a financial or business manner.
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Photographer Websites: Why You Need One And What To Do About It

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The modern web was made for photographers; it’s such a visual medium where beautiful images have an incredible impact. Text, or copy, is still important for SEO considerations and for those visitors that want to spend more time on your content. Video is fantastic, and many photographers have the capability to produce great videos with their current equipment.

But unlike still images, by its nature video demands time — you need 30 seconds to watch a 30 second video versus a quick glance at a photo that usually communicates the entire message.
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