In band photos, as in book covers, you’re dealing with two powerful and often opposing forces: You want to look like no one and nothing else, while at the same time setting a tone for what people can expect from the work itself. This is an incredibly tricky assignment, which means that much of what you see focuses on the latter. A band’s management may ask for “blazingly original, while also signifying that fans of Mumford and Sons would like it,” and in the end, you’re still likely to wind up with, well, exactly what you’d expect.
After all, if your band has banjos and mustaches and whatnot, which setting will make more sense: hay bales and open skies, or an alley full of burning trash cans? For most bands, there’s a time and a place to confound expectations, and press photos aren’t generally the ideal opportunity to do so.
Shared on Aug 04, 2014