Hear the term Instagramer, and you probably envision teenagers taking endless selfies or diners obsessively snapping pics of their meals. You’re less likely to think of someone like Chris Ozer (@chrisozer), an up-and-coming commercial photographer whose clients include Nike, Johnnie Walker and Mercedes-Benz.
Yet, for Ozer, and a growing number of social media-savvy photographers, Instagram is more than just a creative outlet. It’s become a launching pad to lucrative work with top brands eager to connect with Instagram’s audience.
Shared on May 26, 2014