The motion picture business is somewhat like venture capital investing. Against all hope, and many hundreds of millions of dollars put at risk, it turns out that each year studios produce mostly mediocre pictures, a few that are real dogs, but fortunately also a very small number that are artistic and / or financial successes.
Why should the camera business be expected to be any different?
Yet, in spite of companies having dozens, even hundreds of very bright product planning, marketing and engineering people on staff, many camera dogs are produced. It’s just the way of the world. “Nobody knows anything…”
Nobody Knows Anything: Looking Back at Recent Photo Industry Goof Ups —The Luminous Landscape
Shared on Feb 26, 2014