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Kodak to Join the Micro Four Thirds Party with the S1 Mirrorless Camera

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Kodak had quite the surprise for the camera world today: the company announced that it will be soon joining the Micro Four Thirds standard with a new mirrorless camera called the S1. We had reported earlier this week that the company would soon launch a mirrorless camera (just like Polaroid did recently), but it seems most people didn’t expect that the news would have anything to do with the Micro Four Thirds standard.

The announcement came at a press event in Beijing this morning, and PC Online was on hand to document the whole thing.

The camera will be yet another model released through Kodak’s new partnership with JK Imaging in which JK manufactures the cameras and Kodak slaps its name on them.

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The camera will reportedly contain a backside-illuminated CMOS sensor manufactured by Sony, which means the camera should have pretty serious imaging capabilities — assuming the Kodak lenses don’t ruin the show (you might be better off with existing M43 glass). There will also be built in Wi-Fi and/or Bluetooth for pairing the device with smartphones. Other specs and pricing have yet to be revealed.

You can expect the camera to arrive in the third quarter of this year. We’ll likely be hearing more about the device in the near future.

(via 43 Rumors)


Image credit: Photograph by PC Online


 
 
  • http://twitter.com/DaireQuinlan Daire

    who on earth are JK imaging ? Very little information on the web about them which is weird, they seem to be some distributer in the states. I assume they’re going to assemble or license some hodgepodge of components from other manufacturers and slap their newly acquired Kodak brand on the result. Can’t see it being much better than that polaroid offering from a few weeks ago.

  • anonymouse

    fingers crossed that product will be worth the kodak brand on it! too bad kodak isn’t that influental of a brand anymore after such lond & glorious history at the leading edge of photography. the prestigious brand itself should remain as a reminder of those days at least..

  • http://twitter.com/payphoneography #payphoneography

    “assuming the lenses don’t ruin things”…. if it’s m4/3 they already have a line up of solid glass

  • http://www.petapixel.com Michael Zhang

    Good point, we’ve revised the text a bit.

  • Mansgame

    About 15 years too late to make Kodak relevant. If this was out in 1998, I think Kodak had a chance.

  • http://www.facebook.com/alex.szecsi Alex Szecsi

    Its to late for kodak.4/3 not a good choice.APS-C is better for pros.
    If this 5years back maybe…MAYBE help out kodak…or not…..

  • G

    A camera worth the Kodak brand.. has there ever been one? Kodak has mainly made cameras to sell film.. and as a film maker they tried to make it as a sensor maker. Any digital (or most analouge for that matter) Kodak cameras has been ropey at best (except one dslr that I suspect mainly was made to open up the market for digital sensors), and they haven’t been a player since the brownie.

    Let us hope they make something that is better than what we’re used to expect from Kodak.

  • Cyrus

    It’s ironic that Kodak will use anyone’s digital camera sensors (considering they invented it in 1975) let alone from Sony, whom they dismissed their release of the “Mavica”, by merely calling it a gimmick, today they’re Sony’s customers. Certainly this cameras might not be what “Kodaks” are known for, but coming out of bankruptcy and still pushing your products tells us one thing, “We have’nt seen the last from Kodak”.

  • vivanteco

    Note that this is not Eastman Kodak making camera’s. This is JK Imaging, who have licensed the Kodak brand for use in “certain consumer products, including digital cameras, pocket video cameras and portable projectors”.
    Don’t think for a second that this is a product that uses anything more from Kodak than the name.