PetaPixel

Digital Photography Market Growing at 3.8%, to Hit $82.5 Billion by 2016

BBC Research has released a new report stating that the digital photography industry has an annual growth rate of 3.8%. Valued at $68.4 billion last year, the global market will reach an estimated value of $82.5 billion by 2016. The study defined the market as a combination of camera equipment, printing equipment, and complementary products. While the photo printing industry is predicted to struggle and lose $300 million between now and 2016, digital cameras and lenses will reportedly do just fine: they have a healthy annual growth rate of 5.8%.

(via BBC Research via TheDigitalVisual)