Instagram is changing not just the way photos can be shared, but how music videos can be made. UK indie rock band The Vaccines recently created a website that asked fans to snap photographs of themselves while at music festivals and then tag them with “#VACCINESVIDEO”. After receiving nearly 3,000 submissions, the band used them to create the music video for their song “Wetsuit”. Aside from a few video clips, everything you see in the video was submitted through Instagram.
P.S. Building upon this idea: what if a band were to ask fans to snap photos during a live performance of a song, and then combine the photos afterward using the timestamps of the photos to sync them with the song? That would be crazy.