Facial Recognition May Get Really Creepy Really Soon

Facial recognition features are appearing in everything from cameras to photo-sharing sites, but have you thought about the different security and privacy concerns it introduces? Fast Company has published a piece on how mobile apps in the future may be able to quickly look up your identity, your personal information, and perhaps even your social security number!

[CMU researchers] used three relatively simple technologies to create their face recognition system: An off-the-shelf face recognizer, cloud computing processing, and personal data available through the public feed at social networking sites such as Facebook […] Combining the data gathered from the face recognizer hardware with clever search algorithms that were processed on a cloud-computing platform, the team has performed three powerful experiments: They were able to “unmask” people on a popular dating site where it’s common to protect real identities using pseudonyms, and they ID’d students walking in public on campus by grabbing their profile photos from Facebook.

Most impressively the research algorithm tried to predict personal interests and even to deduce the social security number of CMU students based solely on an image of their face–by interrogating deeper into information that’s freely available online.

You might want to invest in a pair of censorship sunglasses after all!

Your Face Is Your Key [Fast Company]


Image credit: Face Detection Example (Bogdan and Anne) by mr. ‘sto

Discussion