PetaPixel

Wedding Photographers Get Grooms Excited by Bundling iPad with Albums

Some wedding photographers offer a package that includes an iPad pre-loaded with images from that special day.

It’s a simple, yet brilliant way to get both bride and (especially) groom more excited about the album — while assuring their photos won’t lie forgotten in a dusty album years later.

The digital trend is catching on, said Pennsylvania-based photographer Daniel Lanton, who bundles the iPad with engagement photos. Lanton said in an interview with Tampa Bay Online that the iPad it adds a bit more immediacy to the images, as well as a sort of permanence in a new digital age:

“I just foresee a time when the wedding album becomes non-existent or continues falling away … Now I’m selling more iPads with bound albums. I sold six in the first week.”

Another photographer, Florida-based Stephen Yanni said that future grooms light up when they see the iPad package:

“If I’m presenting photo packages to a bride and groom, I can tell you when the guy sees that iPad, he sits up, and gets excited for the first time in the whole wedding-planning process.”

Of course, if you plan on actually taking the iPad with you everywhere you go, it’s a good idea to also keep a physical photo album somewhere, even if it’s in the darkest recesses of a closet. Hard copies may fade and collect dust, but they  are much less likely to have a data failure, break, or get stolen.

(via Tampa Bay Online)


Image Credit: Photo by Daniel Lanton of Darker Shades of Brown and used with permission


 
  • http://www.shutterpopphoto.com Spencer

    I had an idea to do this, but I’m wondering about setting it up on my computer and then giving the couple the iPad. Does anyone know how that works, will authorization need to be transfered to them?

  • glue

    How exactly does this work when the excited groom actually wants to sync it with his iTunes, download apps, or do anything more than leave it exactly as is? I think it’s a good idea for sure but the iTunes handicap seems to be a problem. I’d be happy to hear how I’m wrong.

  • Anonymous

    If I could, I’d click “Like” on the last paragraph of this story.

  • http://www.facebook.com/syunghans Steven Yunghans

    How much do these wedding shoots cost if the iPad is part of the package????? The iPad alone ranges from $499-$829…

  • http://twitter.com/tristan0_0 tristan brenske

    this is totally genius!

  • http://appcompanyipaddevelopment.com/ ipad developers

    That’s an awsome idea for business! If I was getting married I’d like to have both physical old-fashioned photo-album, and the digital one on the iPad, so that I could browse these photos whenever and wherever I want.

  • http://appcompanyipaddevelopment.com/ ipad developers

    That’s an awsome idea for business! If I was getting married I’d like to have both physical old-fashioned photo-album, and the digital one on the iPad, so that I could browse these photos whenever and wherever I want.

  • Cecily Walker

    Why “especially grooms”? Women get excited by shiny tech toys, too. Wedding photographers reinforce enough sexist stereotypes in their photo staging, it would be nice to see them not add it into their sales pitches as well.

  • http://www.pwllem.com That Lem Guy

    I was offering the ipod a few years ago but it never caught on in this area….maybe it’s time to retry with the newer tech!

  • http://www.caringo-photo.de Caringo

    we are going to have 4 ipads and we will provide pictures from the wedding on the same day for our clients to take it on honeymoon and fedex it back to us afterwords…
    much better as not everyone wants to actually buy an ipad though.
    greetings from munich
    caringo

  • http://www.416-florist.com/flower-arrangements-c-2092.html flower arrangements

    That’s a good addition or option knowing that you can carry it anywhere you go but still I prepare having a hard copy of my special day, nothing can beat that – seeing an old photo paper and reminiscing happiest moment of your life.

  • http://www.gemmaparkman.com Treggs55

    This is a great idea. I use an iPad when meeting with a couple to show pictures and it does seem to grab their attention more.

  • iAlbum

    This is a great idea! I am the developer of iAlbum, a “virtual” photo album for the Apple iPad that looks and feels just like a traditional photo album, including beautiful cover options, photo pages, photo corners, and page turn animations. It’s perfect for those who want the beauty, ease-of-use, and intuitiveness of a traditional photo album in a small electronic package that has tons of storage. You can read more at http://www.applgasm-apps.com/ialbum/.

  • paul

    Because we’re business people and the stereotypes exist because they are true in 90% of the cases.

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